{"id":993,"date":"2025-07-26T16:58:40","date_gmt":"2025-07-26T13:58:40","guid":{"rendered":"https:\/\/tuncersen.com.tr\/blog\/?p=993"},"modified":"2026-10-23T11:58:20","modified_gmt":"2026-10-23T08:58:20","slug":"seo-uyumlu-gorsel-kullanimi","status":"publish","type":"post","link":"https:\/\/tuncersen.com.tr\/blog\/seo-uyumlu-gorsel-kullanimi.html","title":{"rendered":"SEO Uyumlu G\u00f6rsel Kullan\u0131m\u0131 \u2013 G\u00f6zden Ka\u00e7an Ama G\u00fc\u00e7l\u00fc Detay!"},"content":{"rendered":"<p data-start=\"379\" data-end=\"580\">Merhaba! Bug\u00fcn bir\u00e7ok ki\u015finin g\u00f6z ard\u0131 etti\u011fi ama s\u0131ralamalarda ciddi fark yaratan bir konuyu konu\u015fmak istiyorum: <strong data-start=\"565\" data-end=\"579\">G\u00f6rsel SEO<\/strong>.<\/p>\n<p data-start=\"582\" data-end=\"803\">Bir\u00e7ok blog yaz\u0131s\u0131 okudum, i\u00e7erik \u00fcrettim ve test ettim. \u015eunu net s\u00f6yleyebilirim: <strong data-start=\"664\" data-end=\"690\">do\u011fru g\u00f6rsel kullan\u0131m\u0131<\/strong>, hem kullan\u0131c\u0131y\u0131 sitede tutuyor hem de Google\u2019dan daha fazla trafik getiriyor. Peki nas\u0131l? Gel birlikte bakal\u0131m.<\/p>\n<h2 data-start=\"810\" data-end=\"870\">G\u00f6rsele Dosya Ad\u0131 Vermek, Ger\u00e7ekten Bu Kadar \u00d6nemli mi?<\/h2>\n<p data-start=\"872\" data-end=\"1009\">Evet. Google senin y\u00fckledi\u011fin g\u00f6rseli do\u011frudan &#8220;g\u00f6remez&#8221;, ama <strong data-start=\"934\" data-end=\"955\">dosya ad\u0131n\u0131 tarar<\/strong>. Bu nedenle <code data-start=\"968\" data-end=\"982\">IMG_2938.jpg<\/code> gibi sa\u00e7ma isimler yerine:<\/p>\n<p data-start=\"1011\" data-end=\"1081\">\ud83c\udfaf <code data-start=\"1014\" data-end=\"1047\">seo-uyumlu-gorsel-kullanimi.jpg<\/code> gibi anlaml\u0131 dosya adlar\u0131 kullan.<\/p>\n<p data-start=\"1083\" data-end=\"1157\">Unutma, bu k\u00fc\u00e7\u00fck gibi g\u00f6r\u00fcnen detaylar Google G\u00f6rseller\u2019de \u00e7\u0131kman\u0131 sa\u011flar.<\/p>\n<h2 data-start=\"1164\" data-end=\"1213\">Alt Etiket (Alt Text): SEO\u2019ya Etkisi Var m\u0131?<\/h2>\n<p data-start=\"1215\" data-end=\"1391\">Kocaman bir <strong data-start=\"1227\" data-end=\"1235\">evet<\/strong>. G\u00f6rselin i\u00e7ine ekledi\u011fin <code data-start=\"1262\" data-end=\"1267\">alt<\/code> metni, hem Google botlar\u0131 okur, hem ekran okuyucular.<br data-start=\"1321\" data-end=\"1324\" \/>Ayr\u0131ca arama motorlar\u0131 <strong data-start=\"1347\" data-end=\"1369\">i\u00e7eri\u011fin ba\u011flam\u0131n\u0131<\/strong> da bu metinden anlar.<\/p>\n<p data-start=\"1393\" data-end=\"1464\">\ud83d\udd0d \u00d6rnek:<br data-start=\"1402\" data-end=\"1405\" \/><code data-start=\"1405\" data-end=\"1464\">&lt;img src=\"gorsel-seo.png\" alt=\"SEO uyumlu g\u00f6rsel \u00f6rne\u011fi\"&gt;<\/code><\/p>\n<p data-start=\"1466\" data-end=\"1511\">Ben her g\u00f6rsel i\u00e7in bunu mutlaka uyguluyorum.<\/p>\n<p data-start=\"1466\" data-end=\"1511\">Google\u2019\u0131n g\u00f6rselleri nas\u0131l de\u011ferlendirdi\u011fini <a class=\"cursor-pointer\" href=\"https:\/\/developers.google.com\/search\/blog\/2020\/08\/make-licensing-information-for-your?hl=tr\" target=\"_new\" rel=\"noopener nofollow\" data-start=\"615\" data-end=\"708\">buradaki resmi dok\u00fcmanda<\/a> ayr\u0131nt\u0131l\u0131 \u015fekilde g\u00f6rebilirsin.<\/p>\n<h2 data-start=\"1518\" data-end=\"1557\">G\u00f6rsel Boyutu: Estetik mi, H\u0131z m\u0131?<\/h2>\n<p data-start=\"1559\" data-end=\"1687\">\u0130kisi de! Ama \u00f6nce h\u0131z. Sayfana 2400&#215;1800\u2019l\u00fck bir g\u00f6rsel y\u00fckleyip onu 400&#215;300 g\u00f6stermek sadece sayfa y\u00fckleme s\u00fcreni bo\u015fa uzat\u0131r.<\/p>\n<p data-start=\"1689\" data-end=\"1813\">\ud83d\udca1 Ne yap\u0131yorum?<br data-start=\"1705\" data-end=\"1708\" \/>G\u00f6rseli i\u00e7erikte kullanaca\u011f\u0131m boyuta getiriyor, sonra s\u0131k\u0131\u015ft\u0131r\u0131yorum.<br data-start=\"1777\" data-end=\"1780\" \/>Canva + TinyPNG \u2192 m\u00fckemmel ikili.<\/p>\n<h2 data-start=\"1820\" data-end=\"1850\">WebP Format\u0131na Ge\u00e7tin mi?<\/h2>\n<p data-start=\"1852\" data-end=\"2044\">WebP, JPEG veya PNG\u2019ye g\u00f6re %30\u201380 daha az yer kapl\u0131yor ve kaliteyi bozmuyor.<br data-start=\"1929\" data-end=\"1932\" \/>Ben <strong data-start=\"1936\" data-end=\"1950\">ShortPixel<\/strong> ile t\u00fcm sitelerimde WebP d\u00f6n\u00fc\u015f\u00fcm\u00fc yap\u0131yorum.<br data-start=\"1995\" data-end=\"1998\" \/>Sonu\u00e7? <strong data-start=\"2005\" data-end=\"2044\">Daha h\u0131zl\u0131 site, daha iyi s\u0131ralama.<\/strong><\/p>\n<h2 data-start=\"2051\" data-end=\"2102\">Lazy Load: G\u00f6rseli Ge\u00e7 Y\u00fckle, SEO&#8217;yu H\u0131zland\u0131r<\/h2>\n<p data-start=\"2104\" data-end=\"2370\">Kullan\u0131c\u0131 g\u00f6rseli g\u00f6rece\u011fi zaman y\u00fcklensin, hemen de\u011fil.<br data-start=\"2160\" data-end=\"2163\" \/>Bu sayede sayfa daha h\u0131zl\u0131 a\u00e7\u0131l\u0131yor, \u00f6zellikle mobilde ciddi fark yarat\u0131yor.<br data-start=\"2239\" data-end=\"2242\" \/>WordPress 5.5+ ile bu zaten var, ama <strong data-start=\"2279\" data-end=\"2298\">LiteSpeed Cache<\/strong> veya <strong data-start=\"2304\" data-end=\"2317\">WP Rocket<\/strong> kullanarak \u00e7ok daha geli\u015fmi\u015f bir kontrol sa\u011fl\u0131yorum.<\/p>\n<h2 data-start=\"2377\" data-end=\"2415\">G\u00f6rsellerin Ger\u00e7ekten Anlaml\u0131 m\u0131?<\/h2>\n<p data-start=\"2417\" data-end=\"2595\">Ben stok foto\u011fraf kullanmamaya \u00e7al\u0131\u015f\u0131yorum.<br data-start=\"2460\" data-end=\"2463\" \/>Kendi ekran g\u00f6r\u00fcnt\u00fclerim, grafiklerim, ikonlar\u0131m&#8230;<br data-start=\"2514\" data-end=\"2517\" \/>\u0130\u00e7eri\u011fin ne anlatt\u0131\u011f\u0131n\u0131 do\u011frudan tamamlamal\u0131. Google da bunu anl\u0131yor, emin ol.<\/p>\n<h2 data-start=\"2602\" data-end=\"2668\">Open Graph G\u00f6rseli: Sosyal Medyada K\u0131r\u0131k Link Gibi G\u00f6r\u00fcnmesin<\/h2>\n<p data-start=\"2670\" data-end=\"2818\">Her yaz\u0131n\u0131n <strong data-start=\"2682\" data-end=\"2730\">1200&#215;630 px boyutunda bir Open Graph g\u00f6rseli<\/strong> olmal\u0131.<br data-start=\"2738\" data-end=\"2741\" \/>Rank Math eklentisi ile sosyal medya \u00f6n izlemesini kolayca ayarlayabiliyorum.<\/p>\n<h2 data-start=\"2825\" data-end=\"2862\">G\u00f6rselin Etraf\u0131n\u0131 Bilgiyle Donat<\/h2>\n<p data-start=\"2864\" data-end=\"3060\">Sadece g\u00f6rsel de\u011fil, alt\u0131na birka\u00e7 sat\u0131r a\u00e7\u0131klama yaz.<br data-start=\"2918\" data-end=\"2921\" \/>Etraf\u0131na i\u00e7 linkler koy. Benzer yaz\u0131lara y\u00f6nlendir.<br data-start=\"2972\" data-end=\"2975\" \/>Google, g\u00f6rseli ba\u011flamsal olarak de\u011ferlendiriyor. Bu sayede hem UX hem SEO kazan\u0131yor.<\/p>\n<h2 data-start=\"3067\" data-end=\"3120\">K\u00fc\u00e7\u00fck Dokunu\u015flar, B\u00fcy\u00fck S\u0131ralama Fark\u0131<\/h2>\n<p data-start=\"3122\" data-end=\"3325\">G\u00f6rselleri sadece \u201cg\u00fczel dursun\u201d diye de\u011fil, <strong data-start=\"3167\" data-end=\"3187\">stratejik olarak<\/strong> kullan.<br data-start=\"3195\" data-end=\"3198\" \/>Google her ge\u00e7en g\u00fcn kullan\u0131c\u0131 odakl\u0131 i\u00e7erikleri daha yukar\u0131 ta\u015f\u0131yor.<br data-start=\"3267\" data-end=\"3270\" \/>Sen de hem ziyaret\u00e7ine hem algoritmaya hitap etmelisin.<\/p>\n<p data-start=\"3327\" data-end=\"3386\">Ben bu sayede s\u0131ralamada fark yaratt\u0131m.<br data-start=\"3366\" data-end=\"3369\" \/>\u015eimdi s\u0131ra sende.<\/p>\n<h3 data-start=\"747\" data-end=\"812\">ShortPixel \u2013 G\u00f6rsel S\u0131k\u0131\u015ft\u0131rma ve WebP D\u00f6n\u00fc\u015f\u00fcm\u00fc Arac\u0131<\/h3>\n<p><strong data-start=\"813\" data-end=\"835\">Neden eklemelisin?<\/strong> Yaz\u0131da tavsiye etti\u011fin g\u00f6rsel optimizasyon arac\u0131 olarak yer al\u0131yor.<\/p>\n<p data-start=\"905\" data-end=\"958\">\ud83d\udd17 <a class=\"cursor-pointer\" href=\"https:\/\/shortpixel.com\/\" target=\"_new\" rel=\"noopener nofollow\" data-start=\"908\" data-end=\"958\">https:\/\/shortpixel.com\/<\/a><\/p>\n<h3 data-start=\"965\" data-end=\"1020\">TinyPNG \u2013 JPEG ve PNG i\u00e7in S\u0131k\u0131\u015ft\u0131rma Arac\u0131<\/h3>\n<p data-start=\"1021\" data-end=\"1095\"><strong data-start=\"1021\" data-end=\"1031\">Neden?<\/strong> Hafif g\u00f6rsellerin \u00f6nemini anlat\u0131rken s\u0131k kullan\u0131lan bir kaynak.<\/p>\n<p data-start=\"1097\" data-end=\"1144\">\ud83d\udd17 <a class=\"cursor-pointer\" href=\"https:\/\/tinypng.com\/\" target=\"_new\" rel=\"noopener nofollow\" data-start=\"1100\" data-end=\"1144\">https:\/\/tinypng.com\/<\/a><\/p>\n<h3 data-start=\"1151\" data-end=\"1200\">WebP Format\u0131 Nedir? \u2013 Cloudflare Blog<\/h3>\n<p data-start=\"1201\" data-end=\"1279\"><strong data-start=\"1201\" data-end=\"1211\">Neden?<\/strong> WebP\u2019nin ne oldu\u011funu detayland\u0131ran teknik ama anla\u015f\u0131l\u0131r bir kaynak.<\/p>\n<p data-start=\"1281\" data-end=\"1422\">\ud83d\udd17 <a class=\"cursor-pointer\" href=\"https:\/\/blog.cloudflare.com\/a-very-webp-new-year-from-cloudflare\/\" target=\"_blank\" rel=\"nofollow noopener\" data-start=\"1284\" data-end=\"1422\">https:\/\/blog.cloudflare.com\/a-very-webp-new-year-from-cloudflare\/<\/a><\/p>\n<p data-start=\"3327\" data-end=\"3386\"><strong data-start=\"3393\" data-end=\"3409\">Haz\u0131r m\u0131s\u0131n?<\/strong><br data-start=\"3409\" data-end=\"3412\" \/>G\u00f6rsellerini optimize et, <code data-start=\"3438\" data-end=\"3443\">alt<\/code> metnini yaz, WebP\u2019ye ge\u00e7.<br data-start=\"3469\" data-end=\"3472\" \/>Ve SEO\u2019nun sadece metinle s\u0131n\u0131rl\u0131 olmad\u0131\u011f\u0131n\u0131 herkese g\u00f6ster.<\/p>\n<p data-start=\"3327\" data-end=\"3386\">Peki siz SEO uyumlu g\u00f6rselleri olu\u015fturmak i\u00e7in neler kullan\u0131yorsunuz? Yorumlarda payla\u015f\u0131n!<\/p>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_993\" class=\"pvc_stats all  \" data-element-id=\"993\" style=\"\"><i class=\"pvc-stats-icon small\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewBox=\"0 0 502 315\" preserveAspectRatio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 14 -18 113 -40 219 -37 178 -43 195 -70 221 -36 32 -101 37 -139 11z\"\/><path d=\"M1163 3073 c-36 -7 -73 -59 -73 -102 0 -56 133 -378 171 -413 34 -32 83 -37 129 -13 70 36 67 87 -16 290 -86 209 -89 214 -129 231 -35 14 -42 15 -82 7z\"\/><path d=\"M3689 3066 c-15 -9 -33 -30 -42 -48 -48 -103 -147 -355 -147 -375 0 -98 131 -148 192 -74 13 15 57 108 97 206 80 196 84 226 37 273 -30 30 -99 39 -137 18z\"\/><path d=\"M583 2784 c-38 -19 -67 -74 -58 -113 9 -42 211 -354 242 -373 16 -10 45 -18 66 -18 51 0 107 52 107 100 0 39 -1 41 -124 234 -80 126 -108 162 -133 173 -41 17 -61 16 -100 -3z\"\/><path d=\"M4250 2784 c-14 -9 -74 -91 -133 -183 -95 -150 -107 -173 -107 -213 0 -55 33 -94 87 -104 67 -13 90 8 211 198 130 202 137 225 78 284 -27 27 -42 34 -72 34 -22 0 -50 -8 -64 -16z\"\/><path d=\"M2275 2693 c-553 -48 -1095 -270 -1585 -649 -135 -104 -459 -423 -483 -476 -23 -49 -22 -139 2 -186 73 -142 361 -457 571 -626 285 -228 642 -407 990 -497 242 -63 336 -73 660 -74 310 0 370 5 595 52 535 111 1045 392 1455 803 122 121 250 273 275 326 19 41 19 137 0 174 -41 79 -309 363 -465 492 -447 370 -946 591 -1479 653 -113 14 -422 18 -536 8z m395 -428 c171 -34 330 -124 456 -258 112 -119 167 -219 211 -378 27 -96 24 -300 -5 -401 -72 -255 -236 -447 -474 -557 -132 -62 -201 -76 -368 -76 -167 0 -236 14 -368 76 -213 98 -373 271 -451 485 -162 444 86 934 547 1084 153 49 292 57 452 25z m909 -232 c222 -123 408 -262 593 -441 76 -74 138 -139 138 -144 0 -16 -233 -242 -330 -319 -155 -123 -309 -223 -461 -299 l-81 -41 32 46 c18 26 49 83 70 128 143 306 141 649 -6 957 -25 52 -61 116 -79 142 l-34 47 45 -20 c26 -10 76 -36 113 -56z m-2057 25 c-40 -58 -105 -190 -130 -263 -110 -324 -59 -707 132 -981 25 -35 42 -64 37 -64 -19 0 -241 119 -326 174 -188 122 -406 314 -532 468 l-58 71 108 103 c185 178 428 349 672 473 66 33 121 60 123 61 2 0 -10 -19 -26 -42z\"\/><path d=\"M2375 1950 c-198 -44 -350 -190 -395 -379 -18 -76 -8 -221 19 -290 114 -284 457 -406 731 -260 98 52 188 154 231 260 27 69 37 214 19 290 -38 163 -166 304 -326 360 -67 23 -215 33 -279 19z\"\/><\/g><\/svg><\/i> <img decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/tuncersen.com.tr\/blog\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Merhaba! Bug\u00fcn bir\u00e7ok ki\u015finin g\u00f6z ard\u0131 etti\u011fi ama s\u0131ralamalarda ciddi fark yaratan bir konuyu konu\u015fmak istiyorum: G\u00f6rsel SEO. Bir\u00e7ok blog yaz\u0131s\u0131 okudum, i\u00e7erik \u00fcrettim ve test ettim. \u015eunu net s\u00f6yleyebilirim: do\u011fru g\u00f6rsel kullan\u0131m\u0131, hem kullan\u0131c\u0131y\u0131 sitede tutuyor hem de Google\u2019dan daha fazla trafik getiriyor. Peki nas\u0131l? Gel birlikte bakal\u0131m. G\u00f6rsele Dosya Ad\u0131 Vermek, Ger\u00e7ekten Bu &#8230; <a title=\"SEO Uyumlu G\u00f6rsel Kullan\u0131m\u0131 \u2013 G\u00f6zden Ka\u00e7an Ama G\u00fc\u00e7l\u00fc Detay!\" class=\"read-more\" href=\"https:\/\/tuncersen.com.tr\/blog\/seo-uyumlu-gorsel-kullanimi.html\" aria-label=\"SEO Uyumlu G\u00f6rsel Kullan\u0131m\u0131 \u2013 G\u00f6zden Ka\u00e7an Ama G\u00fc\u00e7l\u00fc Detay! hakk\u0131nda daha fazlas\u0131n\u0131 okuyun\">Devam\u0131n\u0131 oku<\/a><\/p>\n","protected":false},"author":1,"featured_media":994,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"a3_pvc":{"activated":true,"total_views":7,"today_views":0},"_links":{"self":[{"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/posts\/993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=993"}],"version-history":[{"count":0,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/posts\/993\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/media\/994"}],"wp:attachment":[{"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tuncersen.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}